Urban informatics: An increible variety to acting and interacting at urban scale. 1_The road to Valldaura. The students believe a simple way, ecological and social for making the journey between Barcelona city and hilly Valldaura. 2_To design a simple, austere and contemporary graphic symbol. “Ecologica Valldaura” have been selected as a name. 3_To design a simple web page. The graphic symbol would be used as main design in the web page proposal. 4_ To advertise this new service in two initial points close to Barcelona and Cerdanyola del Vallés cities. _ To design a teaching workshop. It would be taught at the youth centers of Barcelona city and Cerdanyola del Vallès city. 5_Driver and co-driver could select their future shared journey using the web page

http://www.ecologicavalldaura.com.

6_Driver would receive social points as food and culture tickets. Its should collect a significant discounts. 7_ Incentive/Stimulus: To realize many shared travels means to obtain more tickets. 8_Co-Driver would receive social points as food and culture tickets. Its should collect a significant discounts. 9_Chat, social, ecological and shared trip. A different way to travel between short distances. 10_ Shared trip is a way to travel between non communicayed areas. 11_This system could be applied to other tricky areas and tricky citizens. 12_It could become in a profitable as fashionable social trend. References:

http://www.mitfahrgelegenheit.de.

To realize shared trip inside and outside of Deutschland country.

http://www.carrot.mx/site.

To rent social cars by hours and days are being used in Mexico D.F. city.

http://mexico.itdp.org.

Now what is needed is that people understand the value of the use, car´service, not so much the product. Xavier Treviño, specialist in transport and urban planning.